How much does bol Affiliate Program pay?

As of 2026-10-14, bol's official information states: commission of 4–8% (percentage). 4%–8% by category tier on the sale price excluding VAT and shipping; game consoles 1.5%, diapers 3%; cashback/loyalty sites 2% and homepage/search sites 3%; no commission on gift cards, subscriptions, trading cards etc.

How long is the bol Affiliate Program cookie window?

The official terms state 5 days.

Which regions does bol Affiliate Program cover?

Promotion region: Netherlands, Belgium.

How does bol Affiliate Program pay affiliates?

Payment terms: Orders are approved after the 30-day return period; approved commission above EUR 50 is paid automatically to your bank account at the start of each month, otherwise carried over; minimum payout: €50; payout methods: Bank transfer.

NLNetherlands+1Direct brand programs E-commerceVerified 2026-10-14

bol Affiliate Program

bol

In-house affiliate program of bol, the Dutch/Belgian marketplace, paying 4%–8% by product category on the whole shopping cart.

As of 2026-10-14:Commission 4–8% · Percentage · Cookie 5 days · Low bar · Netherlands, Belgium · Minimum payout €50

01bol affiliate program details

Pays on: All customers
Who can join: Individuals & companies
Approval: Manual review
Audience minimum: None stated
Requirements: Low bar
Network: Direct brand programs
Promotion region: Netherlands, Belgium
Currency: EUR
Payment terms: Orders are approved after the 30-day return period; approved commission above EUR 50 is paid automatically to your bank account at the start of each month, otherwise carried over.
Minimum payout: €50
Payout methods: Bank transfer
Model: Percentage

Private or business accounts may register; sites are reviewed within about two working days and the program can be used during review. Retailer/supplier and third-party plugin sites may join but earn no commission.

02bol commission rates & rules

Item	Commission	Condition
Automotive, Food & Drinks, Cooking & Household, Outdoor (Diamant)	8%	—
Daily Care, Health, Perfume, Cleaning Products, Sport, Home (Platinum)	7%	—
DIY, Pets, Office Supplies, Clothing & Shoes, Fashion Accessories, Garden (Goud)	6%	—
Baby, Books, Films & Music, Toys (Zilver)	5%	—
Image & Sound, Computer & Video Games, Electronics, Phones & Tablets, Other products (Brons)	4%	—
Game consoles	1.5%	—
Diapers	3%	—
Cashback or loyalty sitesUnless a lower rate applies	2%	Unless a lower rate applies
Homepage or search-engine sitesUnless a lower rate applies	3%	Unless a lower rate applies

03Promotion methods bol allows and bans

Allowed: Website / BlogWebsite / AppSocial media
Not allowed: Self-referralsBrand keyword biddingPaid search adsCookie stuffing

04bol affiliate program FAQ

How much does bol Affiliate Program pay?: As of 2026-10-14, bol's official information states: commission of 4–8% (percentage). 4%–8% by category tier on the sale price excluding VAT and shipping; game consoles 1.5%, diapers 3%; cashback/loyalty sites 2% and homepage/search sites 3%; no commission on gift cards, subscriptions, trading cards etc.
How long is the bol Affiliate Program cookie window?: The official terms state 5 days.
What are the requirements to join bol Affiliate Program?: Requirement level: Low bar; manual review; who can join: individuals & companies. Private or business accounts may register; sites are reviewed within about two working days and the program can be used during review. Retailer/supplier and third-party plugin sites may join but earn no commission.
Which regions does bol Affiliate Program cover?: Promotion region: Netherlands, Belgium.
How does bol Affiliate Program pay affiliates?: Payment terms: Orders are approved after the 30-day return period; approved commission above EUR 50 is paid automatically to your bank account at the start of each month, otherwise carried over; minimum payout: €50; payout methods: Bank transfer.